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Shelby Craft Beer

What’s better than coming off the race track and celebrating your victory with a nice cold craft beer.  We’re sure Carroll Shelby would have had two.

Shelby Energy Drink

Turbo boosting shouldn’t only apply to cars. Introducing the Shelby TwinTurbo Energy Drink—For that little extra kick of energy.

Shelby Water

Cool.  Refreshing.  And with a pH of +9.5, Shelby Water will not only hydrate you but restore balance back into your body.  Look for it soon.

Welcome to Shelby Craft Beer+Beverages

“I’m not particularly good at anything. Just like to bring people with great talents together and see what happens.”
—CARROLL SHELBY

About Us

Shelby Craft Beer+Beverages (Wicked Eye, LLC) is a partnership formed between four life long friends with one main goal—to create, build and market innovative products. Whether it’s a craft beer, an energy drink or smart water, we want our customers to know that we wouldn’t create anything that Carroll Shelby himself wouldn’t fully endorse.

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“Carroll Shelby Says”

Carroll Shelby

“Next year, Ferrari’s ass is mine.”

Carroll ShelbyRACE CAR DRIVER
Carroll Shelby

“I never made a damn dime until I started doing what I wanted.”

Carroll ShelbyENTREPRENEUR
Carroll Shelby

“My proudest moments are beating Ferrari for the World Championship in 1965, and working with Ford to win Le Mans in 1966 and 1967.”

Carroll ShelbyRACE CAR DRIVER
Carroll Shelby
“The reason I moved to California the first time was to build the Cobra. I thought it was stupid to have a 1918 taxicab engine in what Europeans like to call a performance car when a little American V-8 could do the job better.”

Carroll ShelbyRACE CAR DRIVER

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